LuminoKrom® is a photoluminescent road paint developed by the company OliKrom located in Pessac (33), France. It captures light during the day and lights up at night without any consumption of electricity or CO2 emissions.

This patented innovation was developed within the R&D department of OliKrom. It took four years to obtain a paint conforming to professional use with optimal light performance (in intensity and duration) to ensure visibility throughout the night (+10 hours).

Implemented for the first time in 2018, it was labeled by the Roads and Streets Innovation Committee in 2019 and nominated for the Road Safety Innovation Prize in 2020.

LuminoKrom® markings are now widely deployed in France to secure cycling facilities and pedestrian paths. In 2020, LuminoKrom® markings began to seduce beyond our borders with in particular the first projects in Belgium.

A look back at a few key dates, from innovation to the branding product: